Guild Wars 2 Gem Cards now available at select retailers

You can purchase gems in-game from the Black Lion Trading Company, but starting this week you can also purchase Guild Wars 2 gems in real life at select retailers. These cards, which make a great gift, contain a serial code that can be redeemed in Guild Wars 2 for gems.
If gem cards aren’t in stock at your favorite retailer yet, be sure to ask if and when they’ll be arriving.

That is the quote from the offical site. I for one am really glad they are doing this. I will probabbly buy gems this way (Slightly more secure+ A awesome box!). It is also easier for people without Credit Cards, therfore enabling ArenaNet to make money were they werent able to before.